Creative Business Running Shoes Painting
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Starting from a painting his own shoes because it was not suitable to be used at the time, now finally able to become a business that can bring in the coffers of dollars for him. In collaboration with four colleagues, Indra began painting the shoe business in 2007. Although it was painted shoe business has been rampant in many areas, but Indra said that its product is different from other painting shoes. That’s what makes the painting the shoe business can survive until today.
By carrying the name Blablabla Art & Custom Clothing, Indra production work on her painting in her house shoes Cokroaminoto 53b Jalan HOS RT.10 Badegan Bantul Yogyakarta – Indonesia. Although currently only assisted a colleague, but Indra seems to enjoy running shoe business these paintings. Since the beginning of building businesses that painting shoes, Blablabla already using online media in business. “Earlier we used to use myspace first, then join one of our community portal, and now more enjoy using facebook,” says Indra who is now in college majoring in Visual Communication Design (DKV), the same institution.
The idea of painting the shoes were obtained Indra by taking reference from overseas. This is further supported by the basic school is a school of fine arts. “When painting in his shoes, his ideas flow spontaneously, but also not to deviate much from the initial design”, added to the team’s coverage bisnisUKM Indra (21 / 2). Currently, Blablabla Art & Custom Clothing have 180 types of shoes from a variety of painting sizes and types of shoes. The execution of one type of shoe also includes fast. Indra said that in one night he could finish 2 pieces of painting the shoe orders.
With the price of products that range $8, up to $15, 00 per pair, until recently Blablabla Art & Custom Clothing has received orders to 581 pairs of shoes painting. In addition to utilizing online media in the process of marketing its products, Indra is also active in various exhibitions held in Yogyakarta. Events in schools and colleges is also a target market that has been acted by Indra and his friends. Even in the year 2008, Indra had ‘left’ footwear famous painting in the two distributions in Yogyakarta. But the cooperation was just running a month due to various considerations that exist.
Painted shoes world recognized Indra has developed in 2003. And in its development, up and down trend models and interest in shoes is often the case painting. According to Indra, the recent years ‘players’ shoes popping up painting very much either in Yogyakarta as well as in other big cities. However, the trend is not stable, it makes a lot of shoe painting business that eventually collapsed. “In order to survive needed new ideas and fresh creativity, so that our customers are the average teenager will survive with these products”, said Indra on its production strategy.
And to address the trend of painting shoes that are less stable, the current Indra with Blablabla Art & Custom Clothingnya intend to launch their latest product that is painted bags. “Our target next month we can launch these paintings bags to consumers,” said Indra who also pursue the photography world. During his painting the shoe business, which had experienced some problems including production sites far from the city center into its own difficulties for Blablabla Art & Custom Clothing in marketing their products. However, by actively marketing both online and offline, Indra was convinced various products of shoes and bag are still interested in painting people. At the end of the interview, Indra told those of us who want to see his work please search on facebook in its own name or business name Blablabla Art & Custom Clothing.