Avoid S Cycle Business – Listen, and Never Caught
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Adi Kharisma, Businessman Purple Sweet, Sweet Violet
Business, based on the experiences of people who turned out to have his artistic success. Art to stay afloat even as competition continues to grow at a similar business are many-many. Adi Kharisma (50) graduated from San Francisco State University, United States, a businessman who has been poor across the world of business provides important tips for you.
Important tips are based on the fact that every business of any kind, anyone, will pass through this cycle, namely, a business movement by the pewirausaha described as a cycle of S (red, this term will not be found in texbook).
This cycle describes: first person pewirausaha began doing business, then grow, expand, but at a certain time will face tougher competition, changing customer desires and market-moving and ever changing, until finally if pewirausaha do not have the innovation and creativity down to earth and became its strength, then the business will slowly decline, the sliding down, until finally not heard from again.
But no one can anticipate, so that it forms a dynamic cycle of S, and when business starts to slide down he found a new creativity that his efforts to climb back and triumphant return. But remember: it’s not the last movement of the cycle S.
Form S cycles in each pewirausaha will be different each person and shape depending on how they react to it. Consider some business people who used to be crowded and then deserted the buyer, or a business that used to be quiet and look very crowded, as the owner of playstation stores, cafes, restaurants, distribution, stores the contents of pulses, snack outlets, to the food stall. There are successful with innovation, there is a collapsed because they could not anticipate the changes.
Based on the knowledge that I tried to change about the S cycle of my business, although I am no longer young age. A bit late, but still better if not done at all. Awareness is what you should do, and also I do so that we do not get stuck in despair of doing business. Important here I mentioned, in business since the young will train talents and sigab deal with S in the business cycle. Because the business is creativity, and should continue to grow as long as we still be entrepreuneur.
This experience I had, where I used to be and have a food franchise business is very popular in Indonesia. The customers who come are also very crowded, but because the franchisor (the franchisor) does not maintain market areas, and tend to look for as many franchisees, the business battle has become so tight. And as you guessed this businesses stop there. We do not say as a victim, but the franchisor’s vision is changing, inconsistent, and tends only to make money as much as possible without regard to the promotion of strong, good products, it can destroy everything.
I’ve also been doing business as distributor needs staples. Very crowded, but then I leave this business because of the fight business is very unhealthy. Slam strategy prices, dumping, many modern outlets and supported emerging market economic giant strength makes us have to leave this business. We do not have a new strategy the right to anticipate, so if not we leave, we will die slowly, and our efforts will slide down, and die.
We are now starting a new business, where we are controlling the business in a unique way. We built the availability of raw materials is unique, we educate the product to the customer with detail, and control business growth through outlets that have emotional and functional relationship with the customer.